First Lady Encourages Parents to Talk to Kids on PowerTalk21 Day


Mary-Sarah Kinner
Communications Director
CARSON CITY, NV - April 18, 2013

About 5,000 people die each year as a result of underage drinking — more than all other illegal drugs combined. That’s why First Lady Kathleen Sandoval is urging parents and caregivers across the state to talk with their kids about alcohol on April 21st, as part of Mothers Against Drunk Driving (MADD)’s third annual PowerTalk 21® day.

“As a mother of three, I’m aware of how tough it is to know just what to say to our kids about alcohol,” said First Lady Sandoval. “I encourage families across the state to start a conversation about alcohol on MADD’s PowerTalk 21 day, April 21st, and continue that conversation year-round.”

PowerTalk 21 is the national day for parents to start talking with their kids about alcohol. It occurs during Alcohol Awareness Month and just before prom and graduation season — a time when teens may encounter alcohol — providing families with an opportunity to have an important conversation at what may be a critical time.

Research shows that parents are the number one influence on their kids’ decisions about alcohol, so First Lady Sandoval is joining with MADD and Nationwide Insurance to encourage parents to start ongoing conversations with their kids about the dangers of underage drinking, using the Power of Parents® handbook as their guide. Parents can get the free handbook at

Nationwide Insurance is the national presenting sponsor of the Power of Parents program. For conversation starters, tips and to get the Power of Parents handbook, visit


About Mothers Against Drunk Driving Founded by a mother whose daughter was killed by a drunk driver, Mothers Against Drunk Driving® (MADD) is the nation’s largest nonprofit working to protect families from drunk driving and underage drinking. With the help of those who want a safer future, MADD’s Campaign to Eliminate Drunk Driving® will end this danger on America’s roads. PowerTalk 21® is the national day for parents to talk with their kids about alcohol, using the proven strategies of Power of Parents® to reduce the risk of underage drinking. And as one of the largest victim services organizations in the U.S., MADD also supports drunk and drugged driving victims and survivors at no charge, serving one person every eight minutes through local MADD victim advocates and at 1-877-MADD-HELP. Learn more at or by calling 1-877-ASK-MADD.


Nationwide Mutual Insurance Company, based in Columbus, Ohio, is one of the largest and strongest diversified insurance and financial services organizations in the U.S. and is rated A+ by both A.M. Best and Standard & Poor’s. The company provides customers a full range of insurance and financial services, including auto insurance, motorcycle, boat, homeowners, pet, life insurance, farm, commercial insurance, annuities, mortgages, mutual funds, pensions, long-term savings plans and specialty health services. For more information, visit

Nationwide, the Nationwide frame mark, and On Your Side are service marks of Nationwide Mutual Insurance Company.


Office of the Governor - 101 North Carson Street - Carson City, NV 89701 | (775) 684-5670
Grant Sawyer State Office Building . 555 East Washington, Suite 5100 . Las Vegas, NV 89101 | (702) 486-2500